Matt Hennings

Art Director

Hi, I'm a visual designer and illustrator based in Long Beach, CA. To me, good design is about simplicity; design at its best gives us simplified solutions to complicated problems. I'm skilled at graphic and typographic design, editorial layout, illustration, HTML and CSS development, wireframing and prototyping, and some CMSs, such as Prosite, WordPress and Virb.
Skills
 
Adobe Illustrator, Adobe InDesign, Adobe Dreamweaver, QuarkXpress, Prototyping, Adobe Photoshop, HTML / CSS, Wireframing
Experience
Irvine, CA, USA
2004Present
Art Director
➜ Since joining BowTie in 2004, I've been the editorial art director on a number of publications. These include Hobby Farm, Hobby Farm Homes, Reptiles, Dog Fancy, Horse Illustrated, BirdTalk, Veterinary Practice News, and a bunch of books.

As art director, I am responsible for all visual design, from brand identity to editorial layout to selection of photography and illustration. I supervise and instruct design staff on work done for my titles. I collaborate with editorial, internet and marketing to develop compelling high-quality magazine design that stays within budget.
Irvine, CA, USA
20032004
562 Magazine
Art Director / Editor-in-Chief
➜ I tried to have it all: my own magazine and no one to call boss. With complete editorial and artistic control, I wrote articles, designed and ran the business. It was a dream while it lasted. 562 was a monthly Long Beach publication that was well liked by the community, but ultimately, what was started on a shoestring budget could no longer weather the storm of inconsistent sales and rising credit card debt. After a year, I closed up shop. But, the experience was invaluable.
Education
Malibu, CA, USA
19972001
B.A. in Advertising, minor in English Literature